Content & Social Media Marketing

We tell your unique story through multiple digital mediums.

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Our Specialties

Establishing Your Brand To Create Your Identity

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Content marketing is a fundamental aspect of creating your identity.

If your website and social media profiles don’t have any words, then how would you explain what your products or services are to potential customers?

You need the right content on your website and social media profiles that accurately reflects upon what your business is about. Your website content must be clear, concise, and engaging to potential customers.  

These factors are key for allowing your customers to gain the clearest possible understanding of what your business is and why customers will benefit from your services.  

Our talented and creative content and social media marketing specialists can help to distinguish your brand from your competitors. iDig goal is to write about your business in a way that evokes a significant response from potential customers. We aim to make the mission of your company a mission that speaks to people from all different walks of life.

Achieving this begins with writing high-quality, compelling content that engages your targeted audience. We can help your website and social media pages shine with unique content that speaks true to the essence of your business.

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Content marketing

Result Driven Agency

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SOCIAL

We create social media posts with compelling content and visuals. We post on all of the major platforms – Facebook, Twitter, LinkedIn, and Google Plus to reach more customers in various markets.

STORYTELLING

We use various content marketing techniques to tell your story and connect with your targeted audience on a more human level. Through storytelling, you’ll be able to attract and retain more customers.

CAMPAIGNS

Through developing strategic content marketing campaigns, we will focus on creating and distributing consistent, relevant, and valuable content to drive profitable customer action.

INSIGHTS

Customer insights are developed through strategic qualitative data. Insights allow us to understand the consumer based on their purchase behaviors, beliefs, and needs.

BLOGS

We create blogs that contain compelling, relevant content. This marketing tactic helps to drive more traffic to your website and enables you to further establish your brand.

OUTREACH

Customer outreach marketing is used in conjunction with direct sales and allows us to seek out customers with a shared interest in you and what your company offers.

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Attract, Acquire, & Engage

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Attract, Acquire, & Engage

Content marketing and social media marketing have become a major priority for business owners.

In fact, more and more businesses are increasing their marketing budgets to optimize their web presence.

As a businessperson, your priority should be to attract and convert prospective customers into loyal customers. Your content will influence them to turn to your business to meet their needs or desires.  

It’s important to educate your targeted audience on why choosing your services will benefit their lives. This type of content marketing involves creating relevant information to attract, acquire, and engage your targeted audience. Your customers will be able to understand what your company is about and trust you enough to do business with you.  

The main objective of content marketing is to derive profitable customer actions. Through content marketing and social media marketing, you’ll be able to attract and retain customers. This is done through consistent creation of relevant and valuable content with the goal of persuading the consumer.

It’s also important to keep in mind that a businessperson communicates with their customers without trying to oversell them. Instead of selling your products or services, you should provide certain information to the buyer to make them more informed to make their own decisions about your company.

The buyer will likely pay you back by doing business with you. In addition, they will become loyal customers if they receive consistent incentives, such as deals and discounts.

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Increase Sales Through Brand Awareness

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All forms of online marketing involve content.

When it comes to search engines, only businesses that publish high-quality content are rewarded with increased sales. This includes publishing press releases, articles, blog posts, social media posts, and ads. It’s essential that your content incorporates as many high-ranking keywords as possible so that your website pops up first on the search results page.

When doing social media marketing, the social media strategy that you use will depend significantly on your content strategy. Your marketing efforts will go by the wayside if you have the wrong content marketing strategy.

Building on your social media presence is just as important as building your website. If you own a business in today’s digital age, you must look for customers where they are the most likely to be found. There are other ways of reaching customers, however, social media is the most effective channel. So, it’s vital that you have a social media marketing strategy.

As a businessperson, you need to market your content effectively. The content that you showcase to your customers will determine whether you’ll be able to convert the prospective clients into repeat customers.

A large percentage of business decision-makers prefer to receive business information through article submissions or press releases rather than from advertisements. Through the use of quality content, it is easier for them to analyze the information at a convenient time.

Also, most business owners feel that customers are driven closer to a company through content marketing. The content drives them to find out more information about a company when they can easily find this information in a press release or article. They are also able to make better decisions about your business.

Not everyone is well-equipped to write a quality article or press release. When confronted with this dilemma, it’s best to leave it up to the professionals – us.

We develop in-depth, comprehensive content marketing strategies that focuses on brand awareness and user experience. Through our content marketing efforts, we can create great content that your customers will appreciate, earning you more repeat customers and increased sales.

Brand Awareness

3 Steps Towards Gaining More Leads, More Customers, & More Sales


Set Your Goals

If you’re struggling to grow your business, then call upon the digital marketing experts. Schedule a call with us so that we can assist you in achieving your goals and elevating your business to new heights, markets, and territories.

Develop A Strategy

Upon understanding your goals, the next step is to strategize. iDig Digital Marketing Agency will develop an in-depth, comprehensive marketing strategy to help you reach your goals and grow your business.

Get Results

Our marketing team executes your customized digital marketing strategy with full force on every digital platform, improving your overall web presence and helping you to earn better returns on your investment.

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